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Writer's pictureAfriHKa

A bikini company outraged the netizens for using male models to promote women's bathing suit



A swimsuit company owned by an Australian body-positivity influencer's latest advertisement of its bikini products online has outraged many internet users as male models used to promote a women’s bathing suit.


The company known as Moana Bikini, owned by Karina Irby shared an Instagram video on Saturday of male model Jake Young posing in a lacy one-piece bathing suit worth $99.


Moana Bikini's promotion was shared in the Instagram video showing male model Jake Young. Photo: Instagram.


The video posted was captioned as “OBSESSED WITH THIS LOOK,” with a heart-eyes emoji, noting that Young was wearing a size small.


However, in the posted video comment section, many had condemned the acts and said they would unfollow the company for the outrageous video, while others hit out at the brand for using a male to sell women’s swimwear.


A netizen commented “Is that a man? I thought you were about empowering women?”



“Men seem to be trying to take over everything women hold sacred. Our safe spaces, our identity and now our fashion.” it was added.


Another netizen wrote, “Sorry but Moana, this is not how you empower women". “This is once again giving men the power over us and saying they do it better".

The male model Jake Young posing in a Moana bikini . Photo: Instagram


A third said the video was “bad advertising if the target audience is women.


“A man wearing a piece designed for women… not going to make most women want to buy it.”


On the other hand, some have defended the company for its “dedication to inclusivity.”


“Thank you for always being inclusive in your sizing and models!” one user wrote. “Number one reason I will always support your brand!”


Young also defended his modelling gig, writing: “There are many different types of women. Women with different anatomy to what you consider ‘normal.’



“I am not a woman nor have I ever claimed to be. This post is simply empowering a minority and I’m forever grateful for that, it was written in the comment.


“Your hate is a reflection of your own insecurities, not mine.”


The company itself told critics: “If Jake in our bikini upsets you that much we feel as though this may be a ‘you’ problem.”


Karina Irby  body positivity influencer is the owner of Moana Bikini swim suit company. Photo: Instagram/Irby


It later explained, “We find it quite absurd that people would cherry-pick this one individual post from our 13 years of business to make a wild statement about us not being empowering to women.


A spokesperson for the company told the Daily Mail, "Moana Bikini are — and have always been — one of the most inclusive and empowering brands in existence. This is not only in terms of our size and style range for women but — most importantly — in our love and acceptance of all races, ethnicities, body shapes and sizes, genders and sexual orientations. "


“This hasn’t changed and never will change.


“Many commenters are using the excuse that they believe it is ‘insulting to women’ when in reality, it’s quite clear they are homophobic and have an issue with someone expressing their sexuality proudly and confidently,” the spokesperson continued.


“We’re happy to receive and hear people’s feedback — both negative and positive. But we’re not here to please everyone. That’s an impossible task.





“If people aren’t happy with this individual post of a proud gay man wearing a piece of clothing he feels confident in, they can just keep scrolling or unfollow, can’t they?”


Finally said, “Imagine living a life where you choose to be offended by something and stick around, comment and engage only to make yourself more and more angry".


“This sounds like a ‘them’ problem, not an ‘us’ problem to be honest.” it was added.




某比基尼公司用男模推銷女用泳衣惹怒網友



一位澳洲身體正面影響者擁有的一家泳衣公司在網路上發布了其比基尼產品的最新廣告,激怒了許多網路用戶,因為男模特兒被用來宣傳女式泳衣。


卡琳娜·厄比(Karina Irby) 旗下的Moana Bikini 公司週六在Instagram 上分享了一段視頻,視頻中男模特傑克·楊(Jake Young) 穿著一件價值99 美元的蕾絲連體泳衣擺出姿勢。


發布的影片標題為“痴迷於這個造型”,並帶有心形眼睛表情符號,指出楊穿的是小號。


然而,在發布的影片評論部分,許多人譴責了這些行為,並表示他們將取消對該公司的無恥影片的關注,而其他人則猛烈抨擊該品牌利用男性來銷售女式泳衣。


有網友評論道:「這是男的嗎? 我以為你是在致力於賦予女性權力?”

「男人似乎試圖接管女人認為神聖的一切。 我們的安全空間、我們的身份以及現在我們的時尚。” 它被添加了。


另一位網友寫道:「抱歉,莫阿娜,這不是賦予女性權力的方式。」「這再次賦予男性凌駕於我們之上的力量,並說他們做得更好」。 寫道。


三分之一的人表示,如果目標受眾是女性,該影片「就是糟糕的廣告」。


“一個男人穿著專為女性設計的衣服……不會讓大多數女性想要購買它。”


另一方面,有些人為該公司「致力於包容性」辯護。


“感謝您始終包容您的尺寸和型號!” 一位用戶寫道。 “我將永遠支持你的品牌的首要原因!”

楊也為自己的模特兒生涯辯護,寫道:「女性有很多不同類型。 女性的解剖結構與您認為的「正常」不同。


「我不是女人,我也從未聲稱自己是女人。 這篇文章只是賦予了少數人權力,我永遠對此表示感激,這是在評論中寫的。


“你的仇恨反映了你自己的不安全感,而不是我的。”


該公司本身告訴批評者:“如果穿著我們比基尼的傑克讓你那麼不高興,我們覺得這可能是‘你’的問題。”


它後來解釋說:「我們發現人們從我們 13 年的業務中挑選出這篇單獨的帖子來發表關於我們沒有賦予女性權力的瘋狂聲明,這是非常荒謬的。


該公司的一位發言人告訴《每日郵報》,「莫阿納比基尼現在是——並且一直是——現有的最具包容性和賦權的品牌之一。這不僅體現在我們為女性提供的尺寸和款式範圍上,而且最重要的是——我們熱愛並接受所有種族、民族、體型和體型、性別和性取向。”


「這沒有改變,也永遠不會改變。


「許多評論者都以他們認為這是『侮辱女性』為藉口,但實際上,很明顯他們是恐同者,並且對有人自豪而自信地表達自己的性取向有意見,」發言人繼續說道。


「我們很高興收到和聽到人們的回饋——無論是消極的還是積極的。 但我們來這裡並不是為了取悅所有人。 這是一項不可能的任務。


“如果人們對一個自豪的同性戀男子穿著一件他感到自信的衣服的個人帖子不滿意,他們可以繼續滾動或取消關注,不是嗎?”

最後說,「想像這樣的生活,你選擇被某件事冒犯,然後留下來、發表評論和參與,結果卻讓自己變得越來越生氣」。

“說實話,這聽起來像是‘他們’的問題,而不是‘我們’的問題。” 它被添加了。



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